Video Creation Options

 

 

 

 

Traditional Filming

Best for: Premium brand or product launch videos.

Pros: Broadcast-level quality.

Cons: £3k–£5k+, time-intensive, in-person shoots, slow to update.

 

Marketing Agencies

Best for: Broad marketing campaigns.

Pros: Handle end-to-end campaigns.

Cons: Costly, often lack clinical expertise, not scalable.
 

 

Avatar Tools (e.g. HeyGen)

Best for: Internal training, tech-savvy users with plenty of time.

Pros: Fast and affordable.

Cons: Generic outputs, limited clinical focus, little/no interactive options.

 

AI Video Tools (e.g. Google Veo 3)

Best for: Creative experimentation

Pros: Ultra-fast, hands-off

Cons: Capped length, limited suitability for medical content, expensive.
 

 

 

 

 

4Cori – Built for Healthcare

Best for: Patient education, peer updates, referral comms

Pros

 

Clinician-first scripting and review.

Avatars in 140+ languages.

 

Interactivity for PROMs and feedback.

5–7-day turnaround.

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Affordable and scalable.

 

 

 

 

 

How to Guides

Video-based guides and tutorials (TBC)