01
Clinician-Led
but clinicians are time-poor
The trust of clinicians, the scale of AI.
For healthcare providers and communications teams who need video at scale across patient pathways and HCP engagement, without giving up clinical oversight, governance or trust.
INTRODUCTION
The three things modern medical communication needs.
02
Video-based
but expensive to scale and dated quickly
03
AI-Powered
but current tools lack healthcare-grade governance and trust
4Cori brings all three together. Clinician-led, video-based and AI-powered, with the governance that healthcare needs built in.
TARGETED OUTCOMES
What this delivers for providers and healthcare organisations.
For your audience
- Clinician-led messaging that supports preparation and understanding
- Multilingual accessibility
- Information they can revisit at their own pace
- Consistent experience wherever they are seen
For your organisation
- Scalable education and engagement without added clinical workload
- Support for referrer engagement and patient onboarding
- Governance and audit trail across all content
- Engagement data to support a continuous feedback loop
OUR FOCUS
Built exclusively for healthcare.
Generic AI video tools give you speed and scale, but no clinical oversight and no healthcare governance. That is the harder part to build, and it is where 4Cori focuses.
Healthcare-grade governance
- Independently certified content lifecycle
- Centrally controlled master versions linked to localised variants
- Full audit trail from creation to sign-off
- Role-based access for creators, reviewers and approvers
- AI-use tagging on every asset
Clinician-led by design
- Real, named clinicians as digital twins, not synthetic presenters
- Likeness used under explicit, ongoing consent
- Designed to be accessible and easy to use for clinicians, and respectful of how time-poor they are
- Clinicians across multiple specialties are using 4Cori in live practice today
With hundreds of clinician-approved videos across specialties, languages and live clinical settings, every library we build informs the next.
THE 4CORI APPROACH
How it works end to end.
STARTING WITH
Clinician-led knowledge and trust
Working only with registered medical professionals.
4CORI
End-to-end creation support
AI-assisted scripting, clinician filming and digital twin creation, brand-aligned graphic design, AI-assisted multilingual adaptation.
Governed distribution
Branded video suites as a microsite or embedded into existing digital estate.
COMMUNICATION OUTCOMES
Patient and pathway communication
Conditions, procedures, treatment options and recovery explained clearly.
HCP engagement
Mechanism of action, therapy area education, treatment guidelines.
Engagement and data capture
PROMs, feedback, signposting and other approved interactions.
Designed to embed within existing healthcare communication teams and workflows.
HEALTHCARE-SPECIFIC GOVERNANCE
- PIF TICK certified
- Clinician approval
- Image use consent tracking
- Audience accessibility built in
- Version control and audit
FEEDBACK LOOP
- Engagement dataIN-PLATFORM
- Patient feedbackEXTERNAL
- Clinician feedbackEXTERNAL
EVIDENCE AND INSIGHTS
Evidence and insights.
CLINICAL DEPLOYMENT
Mr Giles Davies
Oncoplastic Breast Surgeon, Cromwell Hospital
1. PROMs capture
Structured outcome data capture at scale: 83% response rate vs ~30% text-only baseline.
10-month prospective feasibility study at The Breast Clinic, Cromwell Hospital, using the validated EORTC QLQ-C30 oncology quality-of-life instrument. Headline data:
30% to 83%
Response rate uplift vs text-only baseline
75
Patients enrolled
111
Questionnaire submissions
- 21 patients with longitudinal data across multiple timepoints, supporting individual-level monitoring and signal detection.
- The PROM-linked video “Completing your quality of life questionnaire” is the most-played in the library at 64% completion, vs the 49% library average.
- 99.1% consent rate and zero missing item data; structured outcome delivery delivers higher data quality than paper-based collection.
AUDIENCE ENGAGEMENT
How content is performing across the platform.
Average video completion
58%
of a video is watched per view. 67% on mobile.
Viewers watching ≥75%
47%
of viewers watch at least 75% of a video.
Out-of-hours access
35%
of plays outside 9am–6pm and weekends.
Plays by hour of day, viewer local time.
Mobile access
47%
of plays from mobile devices.
Desktop 53% · Mobile 47%.
Benchmark sources: Kaltura 2023; Wistia 2023.
Platform data, May 2026
Explore a partnership.
A short call to walk through what a deployment could look like for your organisation.
Book a 20-minute call